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You are a trademark holder and you discover someone is using a sign that is identical or too similar to your trademark. How do you approach this? Step 1 – Check your trademark The first step is to verify if your trademark is validly registered, how it is registered (word, logo, both), who is registered…
As a reputable automotive manufacturer, the rise of counterfeit car parts poses a severe threat not only to consumer safety but also to the hard-earned reputation and brand equity you have built over the years. Fake components, ranging from critical safety parts like airbags and brake pads to seemingly less harmful items like emblems and…